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KEY FEATURES

Reid Pottery & Sculptures is a brand based in Cornwall, creating bespoke sculptures inspired by the sea.

The visual identity takes inspiration from the Cornish coast, featuring typographic and illustrative elements that mimic the gentle movement of waves. The typography within the logo is simple, using a customised 'R' to bring add uniqueness to the lockup, which carries through into the Submark. 

The colour palette is taken directly from photographs of Cornwall, using deep blues of the sea and neutral browns from the sandy areas. Details like this add a sense of authenticity to the brand, linking back to the location the business is based in. 

Artboard 85Abigail Kate Hawley Graphic D
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Artboard 88Abigail Kate Hawley Graphic D
Artboard 89Abigail Kate Hawley Graphic D